IKEA Introduces Daddy Daycare

It all starts with the catalog. Every few months, IKEA sends me a catalog that inevitably has me looking around my living room for lamps, coffee tables, or throw pillows that need to be replaced. I begin to plot my next trip to my local IKEA much as a child does her first trip to ...

Who is Your Timberland?

I read this article in PW about powerHouse partnering with Timberland (and other non-traditional venues) to generate awareness about their books.  The idea is that “powerHouse and Timberland share a unique viewpoint on modern style and design.”  Therefore they also share customers.  This thinking has lead to an in store display of photos featured in some ...