The (Burger) King’s Speech

02. September 2011 Branding 0
This post originally appeared on Beneath the Brand. After seven years, Burger King is retiring The King. You know The King: this personification of the fast-food brand is known for popping up in the most unexpected places with burgers in hand, be it on a construction site, on a football field, or even your own bed. As ...

Worst Error Page. Ever.

It happens to the best of websites. Due to some glitch, the page you are requesting won’t load. Some sites take the standard “sorry about that approach.” Others try to side track you with humor. (This collection of error pages is just hilarious.) But the other day I saw the strangest error page ever.   ...

Marketing Lessons from Yard Sales

When was the last time you wanted to go to a yard sale? Keep in mind that most yard sales start early on Saturday mornings, and are made up of things that other people don’t want. Put it like this, and it seems near impossible that anyone has them any more. In my community, however, ...