Hard Times Made Easy

The New York Times has started something called “The New Hard Times” videos.  The general gist is this:  The New York Times invites people to interview a member of their family who lived through the Great Depression.  Toss in some old family photos, edit it down to three minutes, and submit it to the NYT.  ...

Skittles: Tapping into the Rainbow

Okay, okay… it has been awhile.  But you know, sometimes it takes me a while to figure out if something is just noise or if it is actually interesting. And I’ve found something actually interesting. By now most of you have heard about Skittle’s brilliant use of social media.  In summary, they redirected all their ...